Business Wire – November 26, 2019 11:55 AM Eastern Standard Time
NEW YORK–(BUSINESS WIRE)–We’re quickly approaching what is – for many eCommerce merchants – the most wonderful time of the year: Cyber Weekend. The biggest online shopping period of the year runs from this Friday, November 29 through Monday, December 2, and a new report from Riskified, the payments and fraud-prevention solutions provider, helps merchants get ready to handle sales volumes five or six times higher than average. The report reveals that the full holiday shopping season is substantially safer for eCommerce merchants, as the increase in sales volume from legitimate shoppers far outpaces growth in fraud attempts. In addition, it shows that purchases via mobile apps are significantly less risky for merchants during the holiday season than at other times of the year.
“Unwrapping Holiday Fraud: Insights to Protect Your Business & Drive eCommerce Revenue”
Unwrapping Holiday Fraud: Insights to Protect Your Business & Drive eCommerce Revenue emphasizes that shopping behaviors during the holiday season are different than during the rest of the year – and not just in terms of volume. It explains that consumer behaviors and fraud trends are not consistent throughout the year or even through the holiday season. It also divides holiday shopping into six key sub-seasons – each with its own unique considerations, and it cautions merchants against assuming that typical indicators of risk are actual fraud during the holiday season. (READ MORE)